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Find My iPhone: Bottom Of The Ocean Edition

Divers find all kinds of lost treasure when traveling along the ocean floor. But of all the abandoned items she might have found, it’s safe to say Cerys Hearsley didn’t expect to stumble upon a fully functioning iPhone 7.

 

 

She made the discovery while diving off the Dorset Coast in South West England in what might be the most impressive performance by an iPhone in their 11 year history. Hearsley noticed the iPhone only because it lit up - after the phone received a text.

Hold the phone. I feel like my cell (also an iPhone 7) barely receives texts on land. To think it had cell reception 30 feet underwater is nearly inconceivable - in fact, this is something of a proud moment for myself and my fellow 7’ers in the age of iPhone X.

After seeing the phone light up, Hearsley retrieved the miraculous iPhone, pocketed it, and continued on her way. Only after surfacing did she investigate the phone’s condition.

Despite taking a two day bath 30 feet deep, it managed to maintain 84% of its charge. In my experience, that’s about 30 minutes of listening to music on Spotify, or about 10 minutes of watching Youtube videos…

The reason the phone was able to survive nearly 10,000 millimeters under the sea was the result of an anonymous waterproof case. Unfortunately, reports did not specify who makes that particular case, a tragedy as it could have been that brand’s best marketing stunt ever. (Who wouldn’t buy a waterproof case that protects iPhones for at least 2 days underwater?)

The story even comes with a happy ending. Hearsley’s investigation of the phone led her to reach out to a Rob Smith, the owner’s cousin. Rob and his cousin had been kayaking out to the Durdle Door, a well-known landmark in the area, when the iPhone in question took a tumble out of the Canadian tourist’s kayak and down to the depths of Dorset Coast.

Hearsley, our hero, was able to meet Rob Smith and his wife and hand over the lost iPhone. They then delivered the phone safely to the owner, who had already left England for Canada earlier. Fortunately, the iPhone did not tumble out of any boats or planes on its way.

 

Davy Jones called, he wants his phone back

 

Find My iPhone: Bottom Of The Ocean Edition

Divers find all kinds of lost treasure when traveling along the ocean floor. But of all the abandoned items she might have found, it’s safe to say Cerys Hearsley didn’t expect to stumble upon a fully functioning iPhone 7.

 

 

She made the discovery while diving off the Dorset Coast in South West England in what might be the most impressive performance by an iPhone in their 11 year history. Hearsley noticed the iPhone only because it lit up - after the phone received a text.

Hold the phone. I feel like my cell (also an iPhone 7) barely receives texts on land. To think it had cell reception 30 feet underwater is nearly inconceivable - in fact, this is something of a proud moment for myself and my fellow 7’ers in the age of iPhone X.

After seeing the phone light up, Hearsley retrieved the miraculous iPhone, pocketed it, and continued on her way. Only after surfacing did she investigate the phone’s condition.

Despite taking a two day bath 30 feet deep, it managed to maintain 84% of its charge. In my experience, that’s about 30 minutes of listening to music on Spotify, or about 10 minutes of watching Youtube videos…

The reason the phone was able to survive nearly 10,000 millimeters under the sea was the result of an anonymous waterproof case. Unfortunately, reports did not specify who makes that particular case, a tragedy as it could have been that brand’s best marketing stunt ever. (Who wouldn’t buy a waterproof case that protects iPhones for at least 2 days underwater?)

The story even comes with a happy ending. Hearsley’s investigation of the phone led her to reach out to a Rob Smith, the owner’s cousin. Rob and his cousin had been kayaking out to the Durdle Door, a well-known landmark in the area, when the iPhone in question took a tumble out of the Canadian tourist’s kayak and down to the depths of Dorset Coast.

Hearsley, our hero, was able to meet Rob Smith and his wife and hand over the lost iPhone. They then delivered the phone safely to the owner, who had already left England for Canada earlier. Fortunately, the iPhone did not tumble out of any boats or planes on its way.

 

Davy Jones called, he wants his phone back

 

How Two Beach Bums Started a Successful Lifestyle Company


It all began with a few kayaks and an old pickup truck.

When the recession struck in 2008, Michael Samer and Christopher Lynch quickly discovered that they didn’t have a ton of career options, especially for graduates fresh out of college. What they did have was the beach, an unemployed status, a lot of time and nothing to lose.

These humble beginnings are the origins of Everyday California. It was a little adventure company run out of a storage shed in La Jolla by a couple of beach bums with a big idea: share the California lifestyle with the world.

 

The original beach bums, Michael Samer (left) and Chris Lynch (right)

 

Compared to today, the image is comical - the first iteration was a small crew organizing and leading tours, cleaning gear and scheduling more tours on a cell phone whenever they had a free moment. At times it was brutal, but they soon realized something special was happening.

Things went quick. The storage unit was replaced by a shop, a few more people joined the crew, they got some more gear and started looking like a real business. This was the big-leagues, they thought. This was success.

 

Big-league success for the salty crew

But in time, they outgrew the first shop and found a bigger space. And then they outgrew the second shop. And the third. Now the location now is bigger and better than it’s ever been.

All the while something else was in development. There was another unique opportunity - visitors from all over the world were visiting the shop and getting a taste of the California people know and love. Mike and Chris wanted to leave them with more than just a great memory, something tangible as well.

This was the full realization of Everyday California’s growth. It’s transformed from an adventure company into a full-blown lifestyle brand, making waves in the community and spreading good vibes across the globe through an awesome selection of California designed apparel.

 

The current Everyday California shop in La Jolla, CA

 

This is the Everyday California of today. It stands for all things CA: from North to South, from massive forests full of towering Sequoias to rocky beaches with walking access only, from the tech giants in Silicon valley to mom and-pop stores selling overstuffed sandwiches down the street from our shop.

We hope you’ll join us in our mission to share California with the rest of the world.

 


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