What do you want to do today? Order some new threads or venture into the Pacific Ocean?

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August 26, 2014

 Our mission is to bring you the best of the California lifestyle with a product from the Golden State herself. Designed in and inspired by, the jewel that is La Jolla, CA. Much of the baby-soft cotton in our products is grown in the fertile soils of the Central Valley. Once the cut and sew has been completed we screen-print, stitch, bag, tag and do all the final touches in Southern California. No where you are, your piece of Everyday California is truly part of California. 

Memorial Day


Memorial Day marks the beginning of our busy season. From now until Labor Day we’re going to be busy busy busy taking out people from all over the world to explore the wonderful La Jolla Ecological Preserve. It’s a great day to kick off the season as it’s the day we as a nation give thanks and remember all those who have died in service to our country, allowing us to have the freedom to enjoy our nation’s wonders.

We’re very fortunate at Everyday California to have many veterans working with us to share the dream. So if you’ve had the good fortune to come out and play in the water with us, here’s a list of our veterans that you might’ve had guide you through the beautiful waters of La Jolla:

Nick Gomez - Marine Corp.
Ben Patterson - Coast Guard
Alfredo Case - Army
Alex Dungan - Navy
George Washington - Army
Jody Beard - Marine Corp.
Stephen Colgan - Navy
Natalie Johnston - Navy

These are amazing individuals and even better teammates. We thank them for their service and honor their fallen comrades. They bring a high level of excellence to everything we do and we couldn’t be more proud to call them brothers.