What do you want to do today? Order some new threads or venture into the Pacific Ocean?

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August 24, 2014

 Our mission is to bring you the best of the California lifestyle with a product from the Golden State herself. Designed in and inspired by, the jewel that is La Jolla, CA. Much of the baby-soft cotton in our products is grown in the fertile soils of the Central Valley. Once the cut and sew has been completed we screen-print, stitch, bag, tag and do all the final touches in Southern California. No where you are, your piece of Everyday California is truly part of California. 

Whale of a Good Time


The Gray Whale Census and Behavior Project counted 368 gray whales last month -- breaking the December 2012 record of 182, according to Jason Kandel from NBC Los Angeles. And we’ve had the pleasure to watch them swim past us in our kayaks.

Last week, on just two tours, our wonderful whale whisperer Missy was able to count 30 Gray Whales! These thirty feet long, thirty ton mammoth marine animals swim through the La Jolla underwater canyon, breaching and fluking within feet of our kayaks. It’s one of the most amazing things you can experience. The sheer size and grace of these gentle giants is truly breathtaking. It leaves a smile on your face for the rest of the day.

And the most wonderful thing about these whales is that they were once hunted to the point of extinction. Now they are thriving in record numbers and we count ourselves lucky to be able to watch them in their long journey from the Arctic to Baja California, Mexico. It’s the longest migration route of any animal, more than 10,000 miles annually. Each one of these whales will travel the distance to the moon and back in their lifetime.

Take advantage of the beautiful “winter” of San Diego and come kayak with Everyday California and Gray Whales. It’s a life-changing experience.